Bubble tea industry in China

Statistics report on China's new-style tea drink industry

Bubble tea industry in China

This report presents a range of statistics and facts about China's new-style tea drink industry. The new-style tea drink, also referred to as bubble tea in China, is a fashionable, freshly-made beverage. This report provides an overview of the new-style tea drink market in China, its leading players, and the behaviors of consumers.

Table of contents

Beverage market in China

4
  • Premium Statistic Annual retail sales value of China's non-alcoholic beverage market 2017-2027
  • Premium Statistic Annual retail sales value of China's non-alcoholic beverage market 2017-2027, by type
  • Premium Statistic Retail sales value of beverage shop industry in China 2017-2027, by type
  • Premium Statistic Tea market size of China 2016-2026, by product form

China's new-style tea market

4
  • Premium Statistic Retail sales value of new-style tea shop industry in China 2017-2027, by city tier
  • Premium Statistic Retail sales value of new-style tea shop industry in China 2017-2027, by type
  • Premium Statistic Number of bubble tea outlets in China 2017-2027
  • Premium Statistic Average annual salary of staffs in new-style tea shop industry in China 2017-2022

Leading market players

4
  • Premium Statistic Leading new-style tea brands in China 2023, by number of outlets
  • Premium Statistic Revenue of Mixue Ice Cream & Tea 2019-Q3 2023
  • Premium Statistic Turnover of Nayuki Holdings 2018-2022
  • Premium Statistic Revenue of Baicha Baidao (Chabaidao) in China 2020-2022

Consumer behaviors and preferences

6
  • Premium Statistic Change in willingness to buy new-style tea in the future in China 2023
  • Premium Statistic Most popular milk tea brands in China 2023
  • Premium Statistic Most popular new-style tea types in China 2023
  • Premium Statistic Frequency of purchasing milk tea in China 2023
  • Premium Statistic Most-concerned factors in selecting milk tea brands in China 2023
  • Premium Statistic Opinion on reasonable price of milk tea in China 2023

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