This statistic shows the purchasing behavior of consumers who had previously used a price comparison tool, and those who were using such a tool for the first time in a given sector. It shows that consumers who had used a comparison tool previously were more likely to make a purchase using the tool again, with 43 percent of consumers in that category making a purchase through a comparison site.
Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017
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Competition and Markets Authority. (March 28, 2017). Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017 [Graph]. In Statista. Retrieved June 05, 2024, from https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/
Competition and Markets Authority. "Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017." Chart. March 28, 2017. Statista. Accessed June 05, 2024. https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/
Competition and Markets Authority. (2017). Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017. Statista. Statista Inc.. Accessed: June 05, 2024. https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/
Competition and Markets Authority. "Purchasing Behaviors of Consumers Using Online Comparison Tools in The United Kingdom (Uk) 2017." Statista, Statista Inc., 28 Mar 2017, https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/
Competition and Markets Authority, Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017 Statista, https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/ (last visited June 05, 2024)
Purchasing behaviors of consumers using online comparison tools in the United Kingdom (UK) 2017 [Graph], Competition and Markets Authority, March 28, 2017. [Online]. Available: https://www.statista.com/statistics/857088/use-of-online-comparison-tools-effect/