In 2022, digital advertising spending in Switzerland stood at 3.38 billion euros, up from 2.77 billion a year earlier. This constitutes an increase of 22 percent year on year.
Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
9
- Premium Statistic Digital ad spend in Ireland 2023, by format
- Premium Statistic Digital ad spend in Turkey 2020-2022
- Premium Statistic Digital ad spend in Denmark 2020-2022
- Premium Statistic Digital advertising expenditure in Poland 2018-2027
- Premium Statistic Digital advertising expenditure in Latvia 2007-2019
- Premium Statistic Digital advertising expenditure in the Czech Republic 2007-2019
- Premium Statistic Digital advertising expenditure in Hungary 2019-2022
- Premium Statistic Digital ad spend in Austria 2020-2022
- Premium Statistic Digital advertising expenditure in Belgium 2007-2019
About the region
10
- Premium Statistic Press freedom index in Switzerland 2013-2024
- Premium Statistic Digital Market Outlook: digital publishing revenue in European countries 2023
- Premium Statistic Digital Market Outlook: digital media revenue in European countries 2023
- Basic Statistic Ratio of military expenditure to gross domestic product (GDP) in Switzerland 2022
- Basic Statistic Turnover of the publishing activities sector in Switzerland 2013-2022
- Basic Statistic Personnel costs of the publishing activities sector in Switzerland 2011-2020
- Basic Statistic Personnel costs of the sewerage sector in Switzerland 2011-2020
- Premium Statistic Digital Market Outlook: social media advertising spending in European countries 2022
- Premium Statistic Advertising expenditure in Switzerland 2021, by industry
- Premium Statistic Restaurants and hotels: household expenditure in Switzerland 2008-2018
Selected statistics
2
Other regions
9
- Premium Statistic Digital advertising expenditure in Finland 2007-2019
- Premium Statistic Digital advertising growth rate in Poland 2012-2024
- Premium Statistic Internet advertising spending in Italy 2019-2023
- Premium Statistic Television advertising expenditure in Turkey 2010-2022
- Premium Statistic Outdoor advertising expenditure in Kazakhstan 2017-Q3 2023
- Premium Statistic Radio advertising expenditure in Czechia 2013-2021
- Premium Statistic Cinema advertising revenue in Ireland 2024-2028
- Premium Statistic Internet advertising market size Philippines 2012-2024
- Premium Statistic Trade magazine publishing revenue in Western Europe 2009-2016
Related statistics
9
- Premium Statistic Online advertising revenue in the U.S. 2004-2020, by pricing model
- Premium Statistic Digital ad spend in Portugal 2019-2020
- Premium Statistic Digital ad spend in Norway 2020-2022
- Premium Statistic Social media advertising spending in the UK 2011-2019
- Premium Statistic Digital share of advertising spending in Sweden 2012-2024
- Premium Statistic Global internet advertising revenue 2018-2027
- Premium Statistic Share of social in digital ad spend in the U.S. 2021-2025
- Premium Statistic Social media ad spend in Europe 2016-2022
- Premium Statistic Digital advertising spending in Europe 2006-2022
Further related statistics
9
- Consumer magazine industry revenue in North America 2008 -2016
- Magazine publishing revenue in Western Europe 2009-2016, B2B and B2C
- Magazine publishing revenue in Central & Eastern Europe 2009-2016, by B2B and B2C
- Employee compensation and benefits at Deutsche Bank 2006-2022
- Comcast Corporation's net income 2006-2023
- UK console gaming reach 2015-2023, by gender
- Retail video market: consumer spending on physical video in France 2008-2022
- U.S. oil and gas industry CAPEX 2010-2022
- Ethical personal products: spending in the United Kingdom (UK) 2011-2021
Further Content: You might find this interesting as well
Statistics
- Consumer magazine industry revenue in North America 2008 -2016
- Magazine publishing revenue in Western Europe 2009-2016, B2B and B2C
- Magazine publishing revenue in Central & Eastern Europe 2009-2016, by B2B and B2C
- Employee compensation and benefits at Deutsche Bank 2006-2022
- Comcast Corporation's net income 2006-2023
- UK console gaming reach 2015-2023, by gender
- Retail video market: consumer spending on physical video in France 2008-2022
- U.S. oil and gas industry CAPEX 2010-2022
- Ethical personal products: spending in the United Kingdom (UK) 2011-2021
IAB Europe. (July 19, 2023). Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros) [Graph]. In Statista. Retrieved May 27, 2024, from https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/
IAB Europe. "Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros)." Chart. July 19, 2023. Statista. Accessed May 27, 2024. https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/
IAB Europe. (2023). Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros). Statista. Statista Inc.. Accessed: May 27, 2024. https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/
IAB Europe. "Digital Advertising Spending in Switzerland from 2020 to 2022 (in Billion Euros)." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/
IAB Europe, Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros) Statista, https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/ (last visited May 27, 2024)
Digital advertising spending in Switzerland from 2020 to 2022 (in billion euros) [Graph], IAB Europe, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/432058/digital-ad-spending-in-switzerland/