Monthly share of out-of-home (OOH) advertising market utilization in Egypt 2019-2022
number of brands engaging in OOH advertising has followed an increasing trend.
In December 2022, the market utilization of out-of-home (OOH) advertising reached 69.55 percent. This was lower compared to the prior month, which reached 75.95 percent. During the reviewed period, market utilization was highest in July 2021 at around 89 percent, while was lowest in June 2020 at nearly 40.8 percent. It is worth noting, the