Most well-known frozen pizza brands in the UK 2023
Tesco is the most well-known frozen pizza brand in the UK. The British brand is recognized by 91 percent of internet respondents, followed by a fellow British supermarket chain Asda with a brand awareness of 90 percent. Slightly behind is the London-based Sainsbury's, followed by Chicago Town and Goodfella's.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.