Preferred types of holiday in the Americas for affluent consumers worldwide Q4 2023
According to a global study conducted in the fourth quarter of 2023, city breaks were the most popular type of vacation for affluent consumers likely to visit the Americas within the following year. Overall, around 22 percent of respondents mentioned this type of trip. Meanwhile, 21.5 percent of the sample reported being likely to take a family holiday in the region. On the other hand, roughly 28 percent of surveyed consumers did not plan a holiday trip to the Americas.