Content consumed on Glance mobile lock screen India 2020-21, by category
As of 2021, the most popular genre among the large range of content available on the Glance platform in India was the entertainment category which accounted for 22 percent of content consumption followed by news. On average, Glance users spent 25 minutes daily on viewing content on their smartphone lock screens. Glance is an artificial intelligence platform owned by InMobi that delivers personalized, ad-free content to smartphone lock screens.