Intentions for purchasing smart speakers in Hong Kong 2023, by age
Rakuten Insight, approximately 12 percent of respondents in Hong Kong aged 35 to 44 years old who do not own a smart speaker stated they intended to purchase a smart speaker in the next six months. In the same survey, the majority of respondents owning a smart speaker indicated that they wanted a device for the convenience of controlling music player remotely.
According to a survey conducted by