SVoD overtaking pay TV subscriptions worldwide 2016-2020
By the end of 2020, the number of countries in which subscription video on demand subscriptions will have overtaken pay TV subscriptions is estimated to surpass 30, having amounted to 29 by year-end 2019. The source partially attributed that figure to the launch of Apple TV+, which accumulated subscribers quickly upon its release after Apple device owners received a 12 month subscription to the service.