The market share of press advertising gradually decreased in recent years in Russia, accounting for 1.4 percent of the total ad spending in 2021. The internet advertising expenditure, on the contrary, steadily increased every year, having occupied over 54 percent of the market.
Distribution of advertising expenditure in Russia from 2000 to 2021, by medium
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Other statistics that may interest you Advertising in Russia
Overview
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- Premium Statistic Advertising spending in CEE 2022-2026
- Premium Statistic Advertising spend growth in Central and Eastern Europe 2022-2026
- Premium Statistic Advertising revenue in Russia 2000-2022, by medium
- Premium Statistic Advertising market growth in Russia 2010-2024
- Premium Statistic TV & digital advertising market share in Russia 2021-2025
- Premium Statistic Offline advertising spending share in Russia 2022, by industry
- Premium Statistic Advertising spending growth in Russia 2022, by industry
- Premium Statistic Advertising spend forecast in Russia 2022-2024, by scenario
Television advertising
6
- Premium Statistic TV advertising spending in Russia 2022, by industry
- Premium Statistic TV advertising share in Russia H1 2022, by product category
- Premium Statistic Number of advertisers and brands on TV in Russia 2022
- Premium Statistic Change in TV advertiser count in Russia monthly 2022
- Premium Statistic Leading TV advertisers in Russia 2022, by spending
- Premium Statistic TV advertising market share of companies leaving Russia 2022
Radio advertising
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- Premium Statistic Reach of audio advertising in Russia 2019-2029, by segment
- Premium Statistic Radio advertising expenditure in Russia 2013-2022
- Premium Statistic Leading radio advertisers in Russia 2022, by spending
- Premium Statistic Radio advertising share in Russia 2021, by product category
- Premium Statistic Radio ad budget share in companies among regional advertisers in Russia 2021
- Premium Statistic Key features of radio ads for regional advertisers in Russia 2021
Out-of-home advertising
7
- Premium Statistic Outdoor advertising market growth in Russia 2017-2022
- Premium Statistic OOH advertising expenditure in Russia 2022, by segment
- Premium Statistic Outdoor advertising market growth in Russia 2022, by type
- Premium Statistic DOOH share in OOH ad revenue in Russia 2017-2022
- Premium Statistic Leading outdoor advertisers in Russia 2022, by spending
- Premium Statistic Outdoor advertising share of companies leaving Russia 2022
- Premium Statistic Highest-earning OOH advertising operators in Russia 2022
Press advertising
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- Premium Statistic Reach of print advertisement in Russia 2021-2029, by segment
- Premium Statistic Magazine advertising expenditure in Russia 2017-2022
- Premium Statistic Newspaper advertising expenditure in Russia 2017-2022
- Premium Statistic Press advertising expenditure growth in Russia 2022, by medium
- Premium Statistic Central press advertising expenditure in Russia H1 2022, by medium
- Premium Statistic Press advertising share in Russia 2022, by product category
Digital advertising
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- Premium Statistic Digital ad spending forecast in Russia 2019-2024
- Premium Statistic Online advertising and marketing revenue in Russia 2022, by segment
- Premium Statistic Digital advertising market growth in Russia 2022, by segment
- Premium Statistic Growth in company spend on digital advertising in Russia 2022, by industry
- Premium Statistic Programmatic ad spend in Russia 2017-2026
- Premium Statistic Leading online advertisers in Russia 2022, by budget
- Premium Statistic Digital advertising market share of companies leaving Russia 2022
Advertisers and their strategies
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- Premium Statistic Leading advertisers in Russia 2022, by budget
- Basic Statistic Leading international advertisers in Russia 2021
- Premium Statistic Advertising market share of companies leaving Russia 2022
- Premium Statistic Share of advertisers leaving Russia due to the war in Ukraine 2022, by category
- Premium Statistic Advertising agency ranking in Russia 2022, by media buying
- Premium Statistic Number of ad channels used by companies in Russia 2021, by sector
- Premium Statistic Digital marketing instruments used by companies in Russia 2022
Further related statistics
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- Advertising market growth in Russia 2000-2022, by medium
- Regional advertising expenditure growth in Russia in 2021, by medium
- Advertising revenue in Russia 2000-2022, by medium
- Digital advertising expenditure in Finland 2020-2025
- Distribution of global advertising revenue 2016-2021, by medium
- Advertising expenditure of total digital display in China 2012-2017
- Advertising spending in Austria 2007-2016, by media
- Digital ad spend in Germany 2023, by device
- Advertising spending in the United Kingdom (UK) 2007-2016, by media
- Change in ad revenue in China 2012-2021, by medium
- Advertising spend as a percentage of GDP in Asia Pacific 2016 by country
- Out-of-home ad spend in Canada 2019-2023
- Largest advertisers Thailand 2023
- Outdoor advertising year-on-year growth in France 2008-2015
- Share of advertising expenditure by media type Malaysia 2018
- Forecast of advertising expenditure in Europe 2018-2023, by region
- Digital display ad spending growth in CEE 2022, by country
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Statistics
- Advertising market growth in Russia 2000-2022, by medium
- Regional advertising expenditure growth in Russia in 2021, by medium
- Advertising revenue in Russia 2000-2022, by medium
- Digital advertising expenditure in Finland 2020-2025
- Distribution of global advertising revenue 2016-2021, by medium
- Advertising expenditure of total digital display in China 2012-2017
- Advertising spending in Austria 2007-2016, by media
- Digital ad spend in Germany 2023, by device
- Advertising spending in the United Kingdom (UK) 2007-2016, by media
- Change in ad revenue in China 2012-2021, by medium
- Advertising spend as a percentage of GDP in Asia Pacific 2016 by country
- Out-of-home ad spend in Canada 2019-2023
- Largest advertisers Thailand 2023
- Outdoor advertising year-on-year growth in France 2008-2015
- Share of advertising expenditure by media type Malaysia 2018
- Forecast of advertising expenditure in Europe 2018-2023, by region
- Digital display ad spending growth in CEE 2022, by country
Russian Association of Communication Agencies. (May 18, 2022). Distribution of advertising expenditure in Russia from 2000 to 2021, by medium [Graph]. In Statista. Retrieved June 06, 2024, from https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/
Russian Association of Communication Agencies. "Distribution of advertising expenditure in Russia from 2000 to 2021, by medium." Chart. May 18, 2022. Statista. Accessed June 06, 2024. https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/
Russian Association of Communication Agencies. (2022). Distribution of advertising expenditure in Russia from 2000 to 2021, by medium. Statista. Statista Inc.. Accessed: June 06, 2024. https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/
Russian Association of Communication Agencies. "Distribution of Advertising Expenditure in Russia from 2000 to 2021, by Medium." Statista, Statista Inc., 18 May 2022, https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/
Russian Association of Communication Agencies, Distribution of advertising expenditure in Russia from 2000 to 2021, by medium Statista, https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/ (last visited June 06, 2024)
Distribution of advertising expenditure in Russia from 2000 to 2021, by medium [Graph], Russian Association of Communication Agencies, May 18, 2022. [Online]. Available: https://www.statista.com/statistics/1025726/russia-advertising-expenditure-share-by-medium/